Virtual Worlds, solving real world problemsVirtual Worlds (VW) represent a transformative convergence of physical and digital realities, creatingimmersive environments where users can interact, work, learn and play in unprecedented ways. ThisStrategic Research and Innovation Agenda identifies the required foundational concepts andtechnological advancements driving VW, highlighting their potential to revolutionise various sectors,including industry, entertainment, education, and commerce. By examining the interplay betweenAugmented Reality (AR), Virtual Reality (VR), or Mixed Reality (MR) and other emerging technologies likeDigital Twins (DT) and Artificial Intelligence (AI), we aim to provide a comprehensive overview of VWs'prospects and associated research and innovation gaps. A deeper exploration of VWs' impact on societyand the economy gives context to the application and technology perspectives.VW are persistent, immersive environments, based on technologies including 3D and extended reality(XR), which make it possible to blend physical and digital worlds in real-time, for a variety of purposessuch as designing, making simulations, collaborating, learning, socialising, carrying out transactions orproviding entertainment1. They encompass a wide range of digital experiences, from fully i

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Description

SXSW London is a global festival aiming to converge business, technology and creativity. Grounded in practical optimism, it provides an inclusive platform to navigate growing global uncertainty. Convening the sharpest minds across politics, science, and the arts, through provocative debate and positive storytelling, they reframe the world’s most pressing challenges into the breakthrough opportunities of tomorrow.

Set against the vibrant cultural backdrop of Shoreditch, SXSW London comes alive across 20+ grassroots venues - from the Truman Brewery to Shoreditch Town Hall - as a dynamic conference, music showcase festival, and screen festival woven seamlessly through the heart of the city.

Guided by the belief that the future is already here, they make a space for leaders and creators together, to translate the complex into the inspired. They value the evolution over the origin, it is never just the first idea that changes the world, but the ones that come next.
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